Thinking about Thaksin and this party of his for a while now, particulary the party name

Thai Rak Thai, anyone other then me that have a bad feeling about that?
Too me it reminds me too much of Europe's past and political views that today are frowned upon.
Just wonder how a party with a name like that would go down with the public in any Euro country?
Think people just might perceive it as giving a wrong message, the politics aside?